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Few streamers can claim to have shaped the modern live-streaming landscape more than Ibai Llanos. As a Spanish streamer and internet celebrity, Ibai has championed
Games Done Quick (GDQ) is an institution in the gaming community. For 14 years now, the world’s best speedrunners have gathered together for a fundraising
UPDATE 16/7/2024: Wuthering Waves’ viewership data in the final graphic has been corrected and is lower than originally published Gacha RPGs offer a unique way
Esports tournaments have long featured grand prize pools worth millions of dollars and arena-filling spectacles of lights and sound. But there still remains a gap
When it comes to games, one quality never fails to draw viewers to streaming platforms: Difficulty. The rumor of a new, ultra-difficult game spreads quickly
Marathon streams remain a special event on any streamer’s schedule, encouraging viewers to tune in for a more in-depth experience with their favorite content creator.
The past decade has been ruled by live service games. Even as the popularity of battle royales, MOBAs, and shooters fluctuates, they all tend towards
June saw a big jump in viewership among VTubers, with streamers teaming up to collaborate on mega-popular live-streaming games like GTA V and Chained Together.
If you are a multi-genre gamer, you will understand that all genres have a unique aspect that encourages players to keep coming back for more,
Streaming viewership among female streamers dropped in June, perhaps due to a lack of big events and collaborations. However, Spanish-speaking streamers took off, occupying four
The June streaming scene was dominated by streamers who rode out their wave of popularity after the end of the Kings World Cup in May.
Across the top 100 games being streamed in June, viewership grew by 11%: A rise of around 155M hours watched compared to May. Diablo IV
With any social media platform, there’s going to be an uneven distribution of fans among the various creators. As early adopters turned into big-name celebrity
For the Twitch viewer who isn’t already a committed fan of any particular streamer, Twitch tags are their primary method for discovering new content. Twitch’s
Last weekend from the 20th to the 23rd of June, 16 teams from around the world competed in the Rocket League Championship Major 2 at
In the world of VTubers, Hololive reigns supreme. Hololive is a VTuber agency that frequently represents the majority of the top 10 VTubers in any
On the 19th of June 1999, the first official beta for Counter-Strike was released. Just this last week, the community celebrated the game’s 25th anniversary…
Travel streamers give housebound viewers a chance to momentarily escape to exotic locations, sharing the eccentricities of the world and recording people and their customs
Elden Ring has been a phenomenon. It took the most refined mechanics honed over FromSoftware’s beloved “Souls-like” titles and combined them with an open-world scope
Albion Online’s success is a lesson in consistent, quality updates and marketing efforts. Launching back in 2017, Albion Online caught the attention of MMO players
Among popular games on live-streaming platforms in 2024, there are a few genres that typically stick out. Shooters, MOBAs, and Battle Royales take center stage
Summer brings with it a host of games conferences, with publishers, developers, and platforms vying for the finite attention of gamers. While many criticize the
The release of Homelander as a playable Character, from the popular TV show “The Boys”, in Mortal Kombat 1 was well received by fighting games
In past articles, we’ve explored the immense hype that Elden Ring: Shadow of the Erdtree is creating, and the incredible success of Kai Cenat’s marathon
SOOP, the new South Korean live-streaming platform from AfreecaTV, was launched on June 5th. The platform looks to completely replace AfreecaTV in a rebranding effort
The Final Shape, the final DLC for Destiny 2, was released on the 4th of June. After ten years spanning two games, this DLC promised
Last week, we covered XDefiant’s live-streaming performance upon release, praising its popularity among shooting game fans as attributable to the game’s Ubisoft universe crossover premise.
Mobile game popularity is on the rise as people with busy schedules pack gaming time into their commutes. Yet within mobile games, mobile shooters are
In a recent 2023 financial report, Sony revealed that the PlayStation 5 has now become its most profitable console to date. In the console’s lifetime,
Finding trusted ways to reach your customers can be difficult without someone to vouch for you. Thankfully, there are thousands of creators and influencers out
This week’s #Ads of the Week was dominated by endemic video games sponsoring streamers. xQcOW took the top spots with two of his streams this
This week’s #Ads of the Week has activations from two video games and one non-endemic brand in the live streaming space. Coming in first place
There was a tight race for this week’s #Ads of the Week, with all three activations hitting close to 42,000 hours watched. Sykkuno eked out
This week’s #Ads of the Week was dominated by games and endemic brands. Taking the top spot with 105,000 hours watched was Towelliee with an
This week’s #Ads of the Week were activations by brands through a variety of games and streamers. The top streams were from AnthonyZ, Maximilian_DOOD, and
The most recent #Ads of the Week was dominated by activations with channels streaming the release of Lost Ark last week. CAHOS_Gaming, Senderfn, and jessirocks
A few keystone games are so influential that they shape the entire gaming landscape, spawning a wave of works inspired by (or straight-up copying) the
The importance of influencer marketing for reaching gamers can’t be overstated. In 2024, the market size for influencer marketing reached $24B USD – nearly double
Indie publishers struggle to get noticed. While publishers behind AAA titles can generally rely on their prior reputation or bankable IP to attract the initial
Film and TV adaptations of popular game franchises have gained credibility in recent years with a slew of both critically and commercially successful projects. Shows
Smite entered the MOBA game later than many other titles, launching even a year after Dota refreshed the series with Dota 2. Despite this late
People tend to pit sports and video game viewership against one another as forms of entertainment, a relic of an era where sports were for
